Our Strategic Marketing MSc is a globally recognised programme designed to prepare you for a successful career in marketing and leadership. It is ranked 7th in the UK and 25th in the world in the QS World University Rankings: Master's in Marketing Ranking 2026. This programme equips you with advanced knowledge and practical skills to thrive in today’s fast-evolving marketing landscape. You will explore the full marketing spectrum, including Marketing Strategy for Sustainable Organisations, Sales and Negotiation, Communications and Branding (with luxury brand management as a focus), Market Research, Digital Marketing, Retail and Omnichannel Marketing, Customer Relationship Management (CRM), and Big Data Marketing Analytics. The programme places a strong emphasis on practical marketing skills through real-life projects and the use of AI-driven tools to optimise campaigns, personalise customer experiences, and drive data-informed strategic decisions. |
| Grade for Entrance Previous Year (%)* | 74 |
These courses are intended as guidelines. Speak to your guidance counsellor to see what courses are offered at your school.
A UK first or second class undergraduate degree with honours, as a minimum, or equivalent international qualification. - Bachelor degree with a percentage score of 74%
- Candidates who do not meet these criteria may be considered if they have a professional qualification (e.g. CIM) together with 5 years' post-qualification relevant work experience. Other relevant qualifications, together with significant experience, may be considered.
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| Test Scores: | - International English Language Testing System (academic or immigration) or Test of English as a Foreign Language (Internet Based) or Test of English as a Foreign Language (Internet Based) or Pearson Test of English (Academic)
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* The entrance grade may change from year to year. Please contact the school for further information.
* We make every attempt to provide accurate information on prerequisites, programs, and tuition. However, this information is subject to change without notice and we highly recommend that you contact the school to confirm important information before applying.